Screen Shot 2016-08-04 at 8.15.07 PM.png

got milk? | The Most Difficult Job In The World

A 24-HOUR, 365-DAY-A-YEAR JOB NO MOTHER WOULD CHANGE FOR THE WORLD

In the spring of 2013 (a full year before the other one), the California Milk Processor Board (Got Milk?) asked us to create something special for its primary consumer on Mother's Day. To demonstrate our appreciation for all of the hard work and love we receive from our mothers, we set up hidden cameras and an impossible job interview in the heart of Los Angeles that resembled their responsibilities.